Hi, I'm Joel
As a full-stack engineer, I live for polished, high-impact front-end work. I build custom websites (like this one) as well as ecommerce sites across Shopify, HubSpot, Webflow, and WordPress, always optimizing for performance, CRO, and SEO.
I'm always interested in learning new technologies and even did a SingleSprout/Codesmith tech talk discussing Next.js a few years ago. Heck, I even learned Strapi and Nuxt to build this site.
Beyond coding, I'm an experienced project manager, coordinating developers, giving feedback, handling QA, and making sure everything stays on track for both dev teams and clients.
When I'm not coding, I'm usually watching soccer or messing with my custom PC setup.
Services
Custom Frontend Development
Tailored web solutions built with cutting-edge frameworks including React, Vue, Next.js, and Nuxt for maximum flexibility.
Full Website Builds
Complete website development from concept to launch, tailored to your brand and business goals.
Landing Page Builds
Custom-designed landing pages optimized for conversions, built with performance and mobile responsiveness in mind.
CRO Audits and Execution
Identify conversion blockers and implement data-driven improvements to boost your site's revenue and user engagement.
Website Speed Optimization
Improve load times and Core Web Vitals to enhance user experience and search engine rankings.
Platform Migrations
Seamlessly transfer your site between platforms while preserving SEO, design, and functionality throughout the transition.
Shopify Customization
Transform your Shopify store with custom theme modifications that align perfectly with your brand identity.
HubSpot Customization
Custom HubSpot CMS development and responsive module creation to extend your marketing platform's capabilities and design.
Webflow Development
Build custom, fully responsive Webflow sites with advanced interactions, CMS integration, and pixel-perfect design implementation.
Projects
Website Build/Migration
Role: Solo Developer/Project Lead
Full Stack Marketing Tool
Role: Team Developer
Full-stack Nuxt 4 portfolio
Role: Full-Stack Developer & Designer
Website Build/Migration
Role: Project Manager
New Website Build
Role: Solo Developer/Project Lead
Website Redesign
Role: Project Manager
Skills
Frontend
JavaScriptTypeScriptReact
Next.jsVueNuxtHTMLCSSBackend
RubyRails
PHPGraphQLPlatform/CMS
ShopifyHubSpotWebflowWordPressStrapiTools/Other
GitHubFigma
Ubuntu
Netscape
AWSLet's Work Together
Have a project in mind? Fill out the form below and I'll get back to you soon.